Definition and Importance of Web Analytics

28 Fragen

Types of Web Analytics Data

29 Fragen

Web Analytics Tools and Platforms

26 Fragen

Tracking Codes and Implementation

24 Fragen

Data Accuracy and Sampling

29 Fragen

Data Segmentation and Filtering

28 Fragen

Traffic Metrics: Users, Sessions, and Pageviews

27 Fragen

Engagement Metrics: Bounce Rate, Time on Page, and Scroll Depth

23 Fragen

Conversion Metrics: Goals, Ecommerce Tracking, and ROI

31 Fragen

Descriptive and Inferential Statistics

28 Fragen

Hypothesis Testing and Significance

19 Fragen

Data Visualization and Reporting

28 Fragen

Cohort Analysis and Customer Lifetime Value

22 Fragen

Multi-Channel Attribution and Cross-Device Tracking

23 Fragen

Predictive Analytics and Machine Learning

31 Fragen